A significant amount of women over the last few years have begun to embrace their natural hair texture leading to a drop in sales of straightening products for hair care companies. It was only a matter of time before companies jumped on the train to create merchandise targeted at women who fall into this category in a bid to capture the market.
When I found out about the new Dove Quench Absolute line for curly hair, I was intrigued. My intrigue turned into intense interest when I discovered it also contains buriti oil. I switched into research mode to find out more about this oil, what it does and if it’s inclusion in the line makes any difference to curly hair.
So What’s Buriti Oil Anyway?
Buriti oil comes from a palm tree aka as muaritia flexuosa, which grows in tropical South America. The fruit is edible and has a high Vitamin C content. Buriti oil is similar to red palm oil, which is also derived from a type of palm tree that grows primarily in Africa. You can read an earlier article about this here – Extra Sheen for Dry & Dull Hair with Red Palm Oil.
Both oils share the following similarities:
- The fruits are edible and have the same orange-reddish colour.
- The trees are used to produce palm wine.
- High amounts of betacarotene and tocopherols.
- Effective treatment for dry and dull hair.
- Rich in Vitamin A.
Additionally, buriti oil appears to work as an effective sunscreen, which improves skin elasticity. It is also useful for treating burns.
What’s in Dove Absolute Quench Line?
The Dove Absolute Quench Line includes a shampoo, conditioner, restoration mask and crème serum. The line is marketed to curly ladies and claims to enrich curls, reduce frizz, provide definition, nourish strengthen hair and ensure manageability. Sounds delicious to me so far. The ingredients listing is where things start to go south for me:
Shampoo Ingredients: Water (Aqua), Sodium Laureth Sulfate, Cocomidopropyl Betaine, Glycerin, Glycol Distearate, Dimethiconol, Fragrance (Parfum), Sodium Chloride, Carbomer, Gluconolactone, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Tea-Dodecylbenzenesulfonate, Sodium Sulfate, Trehalose, Tetrasodium Edta, DMDM Hydantion, PPG-9, Propylene Glycol, Peg-45M, Arginine, Lysine HCL, Mauritia Flexuosa Fruit Oil, Dipropylene Glycol, C10-40 Isoalkylamidopropylethyldimonium Ethosulfate, Hydrolyzed Keratin, Methlchloroisothiazolinone, Methylisothiazolinone, Mica (CL 77019), Titanium Dioxide (CL 77891), Yellow 5 (CL 19140), Red 33 (CL 17200), Blue 1 (CL 42090).
Conditioner Ingredients: Water (Aqua), Cetearyl Alcohol, Dimethicone, Stearamidopropyl Dimethylamine, Behentrimonium Chloride, Fragrance (Parfum), Glycerin, Dipropylene Glycol, Lactic Acid, Amodimethicone, Potassium Chloride, Disodium Edta, Gluconolactone, Trehalose, Propylene Glycol, DMDM Hydantoin, Peg-7 Propylheptyl Ether, Cetrimonium Chloride, Arginine, Lysine HCL, Mauritia Flexuosa Fruit Oil, Sodium Sulfate, C10-40 Isoalkylamidopropylethyldimonium Ethosulfate, Hydrolyzed Keratin, Methlchloroisothiazolinone, Methylisothiazolinone, Yellow 5 (CL 19140), Red 33 (CL 17200), Blue 1 (CL 42090).
Restoration Mask Ingredients: Water (Aqua), Cetearyl Alcohol, Behentrimonium Chloride, Dimethicone, Dipropylene Glycol, Paraffin, Hydroxypropyl Starch Phosphate, Fragrance (Parfum), Glycerin, Lactic Acid, DMDM Hydantoin, Amodimethicone, Hydroxyethylcellulose, Gluconolactone, Trehalose, Propylene Glycol, Disodium Edta, Peg-7 Propylheptyl Ether, Cetrimonium Chloride, Iodopropynyl Butylcarbamate, Arginine, Lysine HCL, Mauritia Flexuosa Fruit Oil, Sodium Sulfate, C10-40 Isoalkylamidoproplethydimonium Ethosuflate, Hydrolyzed Keratin, Yellow 5 (CL 19140), Red 33 (CL 17200), Blue 1 (CL 42090).
Crème Serum Ingredients: Water (Aqua), Dimethicone, Cyclopentasiloxane, Glycerin, Dimethiconol, Propylene Glycol, Polyacrylamide, Phenyl Trimethicone, Fragrance (Parfum), C3-14 Isoparaffin, Peg-8 Methicone, DmDm Hydantoin, Butylene Glycol, Arginine, Lysine HCL, Mauritia Flexuosa Fruit Oil, Iodopropnyl Butylcarbamate, Dipropylene Glycol, C10-40 Isoalkylamidoproplethydimonium, Ethosuflate, Hydrolyzed Keratin, Disodium Edta.
I’m not feeling the ingredients highlighted in red above and the buriti oil is listed a bit farther down the list so uncertain just how much of it is contained in each product. My hair is sensitive and prone to product build up among other things using a lot of the ingredients above. Even though the PJ in me is crying out for that restorative mask, I have decided to pass on the line.
Nevertheless, I have read reviews from ladies who used and loved the line especially the mask and conditioner proving what works for one person might not necessarily work for the other so go ahead and give it a try if the products appeal to you. Read reviews here – Dove Absolute Quench Shampoo Reviews | Dove Absolute Quench Conditioner Reviews | Dove Absolute Quench Restoration Mask Reviews | Dove Absolute Quench Creme Serum Reviews.
I will be trying the buriti oil instead and comparing it to the red palm oil to see if one works better than the other or if they work more effectively when combined. Stay tuned for that article in the next few weeks.